Learn before you buy
People call them all kinds of names: electronic message boards or displays, electronic message centers, digital signs, marquee signs and electronic display systems just to name a few. At Signs by Art, we keep it simple: "LED signs," no matter the size or placement. And we want you to be comfortable knowing whether an LED sign is right for your business or organization, so take a moment to learn more about them. The more you know, the surer you'll be that you've made the right decision.
For starters, LED Stands For …
Light Emitting Diode. An LED is not a light bulb, but is an efficient, effective, ultrabright alternative that cannot burn out. The LEDs in Watchfire signs typically last longer than 11 years!
What is Pixel Pitch?
Pixel pitch is the distance between each pixel on your sign. A pixel is a cluster of two or three LEDs. The closer the pixels, the crisper and more lifelike your image will be. For instance, our sharpest and highest resolution option is 16mm, which means each pixel is a mere 16 millimeters apart (making it the premier sign in the outdoor LED industry).
Color vs. Monochrome.
Monochrome LED signs have long set the standard for effective LED signage and are a proven way to get results. They're particularly ideal if you have a text-driven message you'd like to customize from time to time.
But if you have a product you'd like to show in all its splendor, or if you'd like to play snippets of videos or animation and take advantage of other advertising tactics previously only available on TV and the Internet, you might want to consider a color LED sign.ere to add text.